7 days of us logo

7 days of us

7 days of us needed a clearer identity and a product-first web presence that shows the depth behind the work.

product design engineering
8 weeks 2025
research 1 week
branding 3 weeks
product design 2 weeks
build 2 weeks
the challenge

the old 7 days of us identity felt generic and dated — it didn't communicate the trust or technical depth the team actually had.

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the solution

we rebuilt the brand from the mark outward — a confident wordmark, a focused palette, and a product-first site that lets the work speak.

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the new system scales across cards, app icons, and social — instantly recognizable, whatever the surface.

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mohan karuppiah

thisux understood the product in the first call. the new brand finally looks like the company we are building.

mohan karuppiah ceo, 7 days of us
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