sense logo

sense

sense needed a clearer identity and a product-first web presence that shows the depth behind the work.

branding
8 weeks 2025
research 1 week
branding 3 weeks
product design 2 weeks
build 2 weeks
the challenge

the old sense identity felt generic and dated — it didn't communicate the trust or technical depth the team actually had.

sense — logosense — wordmark
the solution

we rebuilt the brand from the mark outward — a confident wordmark, a focused palette, and a product-first site that lets the work speak.

sense — logo
sense — wordmark
sense — apparels
sense — infinity
sense — waves
sense — mocks
sense — signal
sense — landing-hero
sense — details-hero
sense — illustration
sense — footer
sense — cta
sense — feature-cards
sense — behavior-signals
sense — lock
sense — smiley
sense — position
sense — logo
sense — wordmark
sense — apparels
sense — infinity
sense — waves
sense — mocks
sense — signal
sense — landing-hero
sense — details-hero
sense — illustration
sense — footer
sense — cta
sense — feature-cards
sense — behavior-signals
sense — lock
sense — smiley
sense — position

the new system scales across cards, app icons, and social — instantly recognizable, whatever the surface.

sense — logosense — wordmarksense — apparelssense — infinity
neha kapoor

thisux understood the product in the first call. the new brand finally looks like the company we are building.

neha kapoor product manager, sense
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